FeelGoodBar Energy Tray Bake - Date & Salted Caramel

5/5 (133 ratings)

Until you’ve tried these energy packed tray bake bars you won’t appreciate how different and easy they are to eat over other bars. The coconut oil base enables the bars to literally crumble and melt in the mouth ensuring that they are easy to eat on the go.

This is not your usual bar or traybake, this bar you can actually eat on the go, it’s light but energy dense and very easy on the stomach and delivers hours of energy. These are what that elite racers actually buy to train and race with. No fancy claims, just proven results.

  • Easy on the stomach
  • Replenishes minerals Electrolytes
  • Vegan
  • Gluten Free
  • Easy to eat on the go
  • Sustained Energy
  • Aids Fat Metabolism
  • Aids recovery and soft tissue repair
  • Can help to reduce inflammation
Pack Size:
  • Single
  • 10 Pack Save £1.00
  • 20 Pack Save £5.00
£Select variant for price
Currently out of stock

“I use Sports Jelly for my races, they are a great product... soft flavour and the consistency is great, even without water and it doesn’t feel like a paste in the mouth.”

Kilian Jornet, World Champion Endurance Runner Jan 2020

“I love Mountain Fuel, particularly when I use the whole system on race days. The Sports Jellies are the best gels I’ve ever used and the flapjack bars are so much easier to eat on the run than other bars I’ve used.”

Jon Albon, World Trail Running Champion / Obstacle Race World Champion

Product Description

With the gluten free and vegan Mountain Fuel FeelGoodBars, we’ve put together a perfect blend of 100% natural ingredients to produce a bar that is easy on the stomach; the ‘Go-To Energy Bar For Every Endurance Athlete’. You can ‘EAT’ this bar on the go… how may bars have you tried to eat on the go and simply can’t get them down?! Typically, tray,bakes, flapjacks and bars contain butter or golden syrup as a base… we don’t as these ingredients aren’t the healthiest nor do they make for easy eating on the go as they clag up in your mouth. We use a premium blend of functional, not ‘faddy’ ingredients that deliver results.

Each bar contains a blend of ingredients that complement one another and also include a blend of simple and complex carbohydrate, omega 3 essential fatty acids, anti-oxidants, micronutrients, vitamins, and complete protein.

You need more than just energy from your foods, during exercise you need to consume foods that are easily absorbed in the stomach, can replenish your muscles, aid digestion, reduce inflammation and spare your carbohydrate by aiding fat oxidation meaning that you can go harder for longer.

Nutritional Information


Golden Flax Seed, Soft Brown Sugar, Coconut Oil, Gluten Free Oats (16.98%), Chopped Dates (13%), Grape & Apple Concentrates, Gluten Free Buckwheat Flour, Chicory Syrup, Rapeseed, Pink Himalayan Salt Allergens in bold

Nutritional Information per 60g bar

kJ 1096 kJ
kcal 261 kcal
Fat 13 g
of which Saturated 7 g
Carbohydrates 32 g
of which sugar 18 g
Fibre 5 g
Protein 4 g
Salt 0.4 g


Noel · 1 month ago ·

I have been using MF now since the Grasmere Gallop 2023 / normally I mix and match nutrition based on cost / and what I thought was best. I know use only MF before / during and after , and also incorporate into all my training. Using the same product allows my body to adapt and familiarise with the consistency of use and fine tune based on my performance and needs. I have noticed a vast improvement since using MF and can highly recommend following my the MF system.
I do a lot of ultra and marathon trail and mountain runs each year and this nutrition has allowed me to perform consistently , recover better and quicker , and also the taste is unreal.
Highly recommend these products.

Laura · 1 month ago ·

My sensitive stomach tends to be my downfall on long events (or, at least, it makes everything harder!) but I'm really enjoying these bars. They have a great carb profile, natural ingredients, and I'm loving the sweet and salty and slightly earthy flavour. Will definitely be packing some of these for my ultras this year.

Lucy B · 1 month ago ·

Only one word for these., Delicious!
Easy to digest, perfect texture and consistency in the mouth and easy to eat. The double ginger is amazing and looking forward to trying the date version to fuel future bikes/runs

Hannah Stirling · 2 months ago ·

I love these bars. They’re not only incredibly tasty but they do the job too. They’re easy to eat regardless of the weather and the temperature they get in your pack, and keep you going, from a pre-run snack to a full day on the fells. And to top it off, they’re made from real ingredients and no nasties. Highly recommend!

Sarah Cooper · 2 months ago ·

The date bars are tasty and light on your stomach. Great if you want a change from gels on a long run & also when you finish a good way to keep your levels up & stop me feeling ‘pale’. Highly recommend

Jacob Boskett Williams · 2 months ago ·

Came across these after my friend gave me one during a trail run in the mountains. It was by far the best thing I have had in those conditions due to how easy it felt on the stomach. I have since bought and used more for other adventures.

I have only tried the Ginger which was great but are yet to try the other flavours! I am sure I will soon.

Helen Hatcher · 2 months ago ·

I find on a longer trail run I need something a bit more solid than just gels so I tried the ginger flapjack and was blown away by it. I worried it would feel too solid and heavy on the stomach but it’s softer than it feels-great texture and the ginger is great too and ginger is good for settling the stomach which can be an issue on long runs. Have just bought more and will try the other flavours too. Big thumbs up from me

David Fox · 2 months ago ·

I work very long days and your flapjacks give me energy to keep going.
And there awesome for pre run snack or post run snack.

Danny Valentine · 3 months ago ·

Absolutely love the date bars, so unbelievably tasty. I eat them on all occasions, before and during training, on hikes and sometimes as a treat or comfort food of their own when at home or on the train!

Kelli Coxhead · 3 months ago ·

Love these for race and training days. I literally ride so I can eat these.
Fantastic calories content plus all the lovely nutritious stuff our bodies need too.... Yum!

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